Promotional Merchandise - Why It Works!
One of the most cost efficient and effective methods of directly targeting and building your customer relationships! It is the ideal tool for increasing: - Brand Awareness - Customer Loyalty - Sales! Please take a look at our short video which explains how your marketing can benefit from using branded products effectively. |
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Recent industry research conducted by the British Promotional Merchandise Association (BPMA) has revealed just how effective promotional merchandise is: - 84% believe branded promotional merchandise increases company and brand awareness. - 79% say they are more likely to do business with a company who gives them a branded gift. - 87% will keep an item for over 12 months, with the average length of time being 2.91 years. - 56% of respondents stated that they felt more favourable towards the brand/company. |