Savage Promotions
Follow Us on FaceBook & Twitter:
  • Home
  • About
  • Products
  • What's New?
  • Offers
  • Why It Works
  • Testimonials
  • Express / Bespoke
  • Contact
  • Privacy Policy
  • Terms
  • Email Newsletter

5 Top Tips for Cost Efficient Promotional Merchandise

4/17/2013

1 Comment

 
Picture
Tough economic climate or not, it’s always been important for organisations and businesses to build up a loyal customer base as they look to grow, by utilising and budgeting promotional campaigns effectively.

Even if you have a never-ending, bottomless pit of cash to draw from (and I don’t think even the biggest of businesses have this resource), it is vital to make sure you’re maximising your budget to bring you a sustainable return on investment.

A recent survey conducted with senior marketeers across the UK by the British Promotional Merchandise Association (BPMA), has highlighted that 83% of them plan to either maintain or increase their spend on promotional merchandise from 2012-2013.

It identifies that they choose promotional merchandise as it targets customers effectively, ensures brand messages last longer and creates loyalty. 

In addition, alongside other more recent social media developments (such as Twitter and Facebook), promotional merchandise is increasingly seen as a more cost effective method of promoting brands and advertising messages due to its longevity and impact on customer relationships.

However, there are some ways in which you can maximise your marketing spend and make promotional merchandise even more affordable.  Take a look at these top tips…





Read More
1 Comment

    About the Author

    Lawrence Savage is the founder of Savage Promotions; a passionate marketeer and lover of sports and travel.

    Archives

    April 2013
    December 2012
    October 2012
    August 2012

    Categories

    All
    5 Top Tips For Cost Efficient Promotional Merchandise
    Eu Ceramics Duty To Increase Mug Prices
    Getting The Most From Promotional Merchandise
    Top Promotional Products

    RSS Feed

Powered by Create your own unique website with customizable templates.